Brazil · Walking Tours

Walking Tour along Paulista Avenue – The most Famous Avenue in Brazil

3 Hours Round trip from São Paulo Easy pace

The journey

Trip highlights
  • 01 Explore Paulista Avenue with a private licensed guide
  • 02 Learn about the avenue’s role in Brazilian history over the last 130 years
  • 03 See major cultural landmarks including the São Paulo Museum of Art
  • 04 Admire large-scale street art by Eduardo Kobra
  • 05 Enjoy skyline views from the Sesc Paulista observation deck
  • 06 Discover historic mansions, cultural institutes, and emblematic buildings
  • 07 Walk through a mix of heritage, architecture, art, and urban life

Discover the stories behind Paulista Avenue on this private 3-hour walking tour through one of Brazil’s most iconic urban landmarks. More than just a major avenue, Paulista has played a central role in São Paulo’s cultural, social, and economic history for over 130 years.

Walk with an expert guide as you explore a rich mix of architecture, cultural institutions, historic buildings, street art, skyline viewpoints, and green spaces. Along the way, learn how the area evolved from forest land into one of the city’s most important centers for work, leisure, demonstrations, art, and everyday life.

From the renowned São Paulo Museum of Art to striking murals and emblematic landmarks, this tour offers a deeper look at the history, culture, and character that make Paulista Avenue so memorable.

Discover the stories behind Paulista Avenue on this private 3-hour walking tour through one of Brazil’s most iconic urban landmarks.

From the itinerary

At a glance

What this trip includes

Duration 3 Hours
Tour type Private
Activity level Easy
Accommodation Not included
Transport Not included
Wheelchair access No
City Sao Paulo
Languages English, French, Portuguese, Spanish

Day by day

The itinerary

1
Day 01

It features rotating art exhibits, as well as talks and classes about varied aspects of Japanese culture)It is the first European-style private hospital founded by religious womenIt’s a classic French style mansion dedicated to several cultural manifestations, focusing on literature and poetry. It is one of the buildings reminiscent of the initial occupation of PaulistaSesc Paulista is a cultural and leisure center. Atop of Sesc building there is an observation deck that allows visitors to see a long distance through São Paulo skyline. There is also a café where you can have a snack enjoying the viewAdmire the massively-scaled panels on buildings made by the remarkable street artist Eduardo Kobra. Master pieces that ??bring life to famous people like the formula 1 driver Aryton Sena and the renowned architect Oscar NiemeyerIt’s a cultural institute dedicated to contribute to the valorization of the heterogeneous Brazilian culture and societyMore than a century-old school designed by the famous architect Ramos de Azevedo. It’s the largest polling station in BrazilIt’s a scientific researcher century-old entity that played a huge whole in Brazil in the eradication of animal rabies in the early 20th centuryIndustrial Federation Headquarters of the State of São Paulo. It is still today a postcard of the city and an emblematic landmark of itSão Paulo Art Museum is one of the most important Brazilian cultural institutions and one of the most attended museumsA historic park remnant of the original Atlantic Forest with centenary trees and relevant art worksAn abandoned place, rediscovered to become the most unexpected multicultural space in the cityHead office of “Fundação Carper Libero” (Gazeta TV network) which is a centenary traditional media conglomerateOut of all the elegant residences on this avenue, only a few bravely have resisted time and financial speculation such as this abandoned PalaceStreet known for the effervescent nightlife filled with dance clubs, brothels, striptease clubs and LGBT section full of barsIt became an architectural paradigm for similar building projects in São Paulo during the 1950sIt aims to promote and develop cultural programs in the areas of photography, literature, iconography, plastic arts, music and cinema

The route

Where you'll travel

Tour route map
Round trip from São Paulo 1 city · 3 Hours

The fine print

Trip details

What's Included

  • Professional licensed bilingual private tour guide.
  • VAT, all taxes and handling charges.

What's Not Included

  • Meals and drinks.
  • Tips. (optional).

Know before you go

  • Not wheelchair accessible
  • Not stroller accessible
  • Not suitable for pets
  • No public transportation nearby
  • Infants must not sit on laps
  • Infant seats unavailable
  • • Meeting Point: In front of 'Japan House' on Paulista avenue nº 52 - Bela Vista, São Paulo.
  • • Reference point: It's a walkable distance from the subway / metro stations 'Brigadeiro' or 'Paraiso' part of green line.
  • • Meet the guide at the designated meeting point at least 10 minutes prior the scheduled time.
  • • Departure time: Whenever you have booked the tour to get started. As it’s a private tour, you choose the best starting time that suits your needs as long as it’s available on the timetable.
  • • In the very unlikely situation that the customer is not able to locate our guide, please call our emergency telephone number on the voucher.
  • ---
  • EMERGENCY CONTACT
  • In the unlikely event that you are unable to locate the driver, please contact us immediately at the numbers below:
  • •

Logistics

Meeting & route

Meeting point
São Paulo, BR
Tour start
São Paulo, BR
Tour ends at the same location as the start point.
End of the journey

Your 3 hours finish where they began, in São Paulo.

Watch the tourHQ film Watch the film

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